Jovan Musk is a line of fragrances for men and women established in 1972. It remains to be a best-selling musk fragrance brand and is an old favourite amongst many men and women.
This brand was a pioneer in the fragrance marketing world. It was the first brand to sponsor a rock band and they sure set the bar high for fragrance marketing campaigns. In 1981, Jovan Musk sponsored The Rolling Stones on their “Tattoo You” tour and subsequently sales soared.
Jovan Musk has withstood the test of time and remains a popular choice for men and women. Its deep richness developed through the use of a strong musk note is alluring and makes for a perfect signature scent.